You; From eBay Buyers' Perspective

An ideal and successful businessman does and knows most things better than others. You, as a successful businessman, have gauged the pulse of the market, read and brainstormed a lot about eBay customers’ behavior. But have you ever spared a moment to know what your customers are thinking about you? If not, it is high time you made some introspection and thought retrospectively about why whatever has happened.

Feedbacks: Icing on the Cake or a True Customer Index?

Overboard, everything about feedbacks is nice. They are said to be the true index of your customer experience with you. Customers are free to post their feelings and judgments about you subject to law and eBay regulation. But when we set out to explore the customer mind, we need to examine two specific cases. Although the cases may appear hypothetical, deep down they are not, I am sure no businessman can afford to ignore these points.

Abusive feedbacks

Enraged customer feedbacks sure wreak havoc. But you alone know how much of it is true. There is no third way about abusive feedbacks; it could be either the mishandled customer or simply that the customer has gone crazy. Another angle to customer feedbacks is the percentage of feedback givers. When you have earned shooting stars or thereabouts, there can’t be denying that you have earned it. But have you not had a chance to see people raise their eyebrows looking at your stars in your initial years? The crux of the matter is feedbacks become real indexes only if they complement your principles, policies on return, guarantee, shipping and handling etc. Even high ‘Buy Now’ prices can be reason for growls.

The Mysterious Customer

Not every one of millions of eBay sellers is enjoying the same customer patron. Across categories, sellers have been working their life out to crack the mystery called the ‘Customer Mentality’. For them, no amount of scientific marketing has succeeded in turning their fortunes. Think backwards with marketing efforts rather than letting one sided thought flow. Understand the minds of the customer.

Know how you fair in their minds, ask customer a question and ‘stitch a pitch’ suitable to the circumstances and work on. It isn’t said for nothing, that ‘Customer is the King.’