eBay, Made Easy

Monday, March 12, 2007

Building an Online Reputation At eBay

Like for any brick-and-mortar company, building online reputation is essential for the prosperity of your business. In principle, online reputation is not radically different from offline reputation, a fact you will appreciate. But building your reputation as eBay seller follows different lines.

Build your reputation with ‘About Me’ Page

Let the eBay community know about you through this page. Use the page carefully, writing about yourself, your expertise and niche. You can add weightage by talking about your selling philosophy and principles.

Use the ‘About Me’ page to its maximum potential. Although it can be modified later, it is wise to have clarity before you uploaded it. If you are a beginner, your ‘About Me’ page means a lot to your prospective customers. So, it is a good idea to refer to other veteran sellers’ similar pages on eBay itself.

Build your reputation with ‘feedbacks’

It is anybody’s dream to have their customers’ choicest of feedbacks in an ideal situation. Obviously, eBay provides for your prospective customers to check your reputation by reviewing feedbacks left for you by your customers.

eBay allows customer feedbacks in three rankings; positive, negative and neutral. So this is your chance to buildup real reputation in return for the value delivered. Each positive comment will credit you with a +1 point and negative with -1. Crossing 10 points mark signifies that you are off the start-off block. Here afterwards you are rated by a system of stars distinguished by colors.

For a closer look at who the stars boost your online eBay reputation visit this link (http://pages.ebay.in/help/feedback/reputation-stars.html.) There are ten varieties of stars for points earned by you, starting from 10 to 100,000 points and more.

Let Your Customers See It

Your greatest eBay asset is the customer feedbacks which you can proudly display. You can choose to hide them for your own reasons but keeping it public has the chance to boost your business. You can initiate dispute resolution if you didn’t deserve a negative feedback.

You can’t take customer feedbacks for granted. Earn them through sustained professional and ethical practices and by proving your practices are one with your declared principles.

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